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We're crazy about our dealers.

We’re not just dedicated to creating cutting-edge marketing technology. We are also committed to providing our dealer partners with world-class customer support.

Whenever one of our clients is facing a challenge, we follow the Six Sigma process to help them find a solution. Using this process, we can resolve most problems in less than 24 hours. In some cases, we can provide our partners with the assistance they need in as little as a few minutes.

Our commitment to excellent customer service does not stop there, though. Our knowledgeable team is also available to help our partners make smart, data-backed decisions and offer suggestions on ways to improve their marketing strategy.

We have dealer DNA.

We were founded by a dealer, for dealers. To say we have dealer DNA means we know the importance of serving our clients just as you do, with timely, helpful, and friendly service.

Oh yeah, we also love leads so everything we do is focused on generating them for you.

Our technology flys.

Built in the cloud on a lightweight backbone, our websites are not only beautiful, but fast on every device and network.

Our finely-tuned platform is incredibly scalable and resilient, supporting large amounts of traffic with ease all the while providing outstanding reliability: we display more than 100k vehicles in inventory, deliver over 6k leads from prospects to dealers, and handle more than 10k inquiries with 99.9% uptime every day.

To say we’ll be online when you need us would be an understatement.

We are fusionZONE.

We do automotive digital marketing differently. Our unique blend of proprietary tools, technical prowess, and industry experience delivers better results that other agencies just can’t match.

Outstanding Uptime

Uptime is always on our mind. Our powerful platform features extensive redundancies to ensure we deliver our services 99.9% of the time.

2x Lead Generation

Constant iteration, A/B testing, and user experience enhancements mean fusionZONE sites deliver twice as many leads as the average dealership website.

Compliance Experts

Our team works with several OEMs to meet exacting compliance standards that protect our dealer partners from compliance strikes.

Beautiful, Custom Design

We're proud to be one of the few remaining completely custom website design agencies serving automotive today.

MEET OUR KEY EXECUTIVES

Ed Barton

PRESIDENT | CHIEF EXECUTIVE OFFICER

Ed Barton brings over 25 years of operational, technical, legal and financial management experience to fusionZONE Automotive, LLC. In his role as Chief Executive Officer, he is responsible for the day-to-day operations of the company. Barton has a wide range of experience in B2B and B2C enterprises, including organizations in the consumer products, higher education, professional services and financial technology spaces. His experience includes Chief Executive Officer, President, Chief Operating Officer and Chief Financial Officer roles in multiple fast-growing Inc. 5000 Companies.

Barton holds a BBA in Finance from the University of Notre Dame, an MBA in Operations Management from Syracuse University, an M.Ed. in Instructional Design from Western Governors University and a JD from Northwestern California University. He is a CPA licensed in the State of Washington, and an attorney licensed in the State of California.

Alex Papadopulos

EXECUTIVE VICE PRESIDENT | COO

As Chief Technology Officer, Alex oversees all technical initiatives at fusionZONE Automotive, including management of existing technology as well as developing new product roadmaps. Alex has worked in a number of industries, as a Systems Analyst for Clover Dairies in South Africa, as a consultant for a BI consulting firm, and most recently as VP of Operations for Striata USA in the Electronic Bill Payment and Presentment industry. He brings technical and operational leadership experience with a passion for innovation in the technical field as well as process driven security and risk management, and well defined process oriented implementation.

Alex has a graduate degree from Bond University in Information Technology, majoring in Information Systems and programming.

Anna Robertson

VICE PRESIDENT OF OPERATIONS

Anna brings nearly a decade of automotive website management experience to fusionZONE Automotive. In her role as Vice President of Operations, she is responsible for internal operations and developing processes to enhance customer service. Robertson coordinates implementation, continued management and compliance requirements for all fusionZONE Automotive websites. Her focus is directed at team building, fostering a customer first service culture, and growing impactful processes for maintaining websites.

Her background includes 7 years of practical experience in front-end website development, graphic design, customer service, and lean business management at Motorwebs a company that was acquired by fusionZONE Automotive in April 2018.

Bryan Espey

VICE PRESIDENT OF SALES & MARKETING
Bryan is a bi-lingual English, metropolitan French, speaker with several years of experience managing highly-complex, technical relationships with Canadian and European white-label partners for a Toronto-based website hosting and email company. Bryan currently oversees all aspects of Sales and Marketing, including special initiatives with OEM programs, and will direct efforts that attract Mitsubishi dealers to the fusionZONE platform. 

From The CEO's Desk

Ed Barton

President | Chief Executive Officer

Your Next Chance To Join Our Team

    What Our Customers Say

    • amazing team from the top down. The culture at Fusion Zone is that of a partner in your company and not a vendor. Everyone from the team is... read more

      John Bobo Avatar John Bobo

      Fusionzone is by far the best website provider we've had! Not only are they quick to address any requests, their support team is excellent. We work with Jesse... read more

      Lisa Anjos Avatar Lisa Anjos

      I've worked with FusionZone for a little over a year with multiple clients from my ad agency and I've found them to be an excellent partner. Directing our account... read more

      browning holcombe Avatar browning holcombe

      Mercedes Cruz and her team at fusionZone have been amazing helping us set up our new Honda dealership in Corpus Christi. Mercedes is especially timely with her responses to my... read more

      Dan Ngo Avatar Dan Ngo
    • This review is for Leslie Cummings for being an outstanding performance manager. She went above and beyond to make sure we are happy with our website. We had a rough... read more

      Alona Moskalenko Avatar Alona Moskalenko

      If you're considering an automotive website you definitely want to talk to these guys. Steven who has worked with me from the beginning of my set up has been super... read more

      Jim Taylor Avatar Jim Taylor

      I would like to give some recognition to Mr. Edwin Reyes . The most Consistent , Professional , & Efficient over the phone Rep you can have . Most reps... read more

      Joe Cuevas Avatar Joe Cuevas

      I have the pleasure of working with Steven Farrelly and his team when we transitioned our website this month to fusionZONE. He helped make the transition super smooth and was... read more

      Jared Varner Avatar Jared Varner
    • Mercedes, Gary and the entire Support team have been very helpful. They are extremely responsive and knowledgeable. I am very pleased with our 4+ year partnership with FusionZone Automotive.

      Deanna Zamora Avatar Deanna Zamora

      We're very pleased with the results we get from our Fusionzone websites and how fast we get a response. Our project manager, Steven Farrelly, is awesome. He's always... read more

      Van Horn Hyundai of Sheboygan Avatar Van Horn Hyundai of Sheboygan

      I've worked with over a dozen website platform companies and Fusion Zone was the best at followup and customization! They are fast and attentive to the needs of their customers.

      Karl Tyler Avatar Karl Tyler

      We just signed up with fusionZone under a month ago and we are already up and running with all the sites for our 3 franchises. These guys are on top... read more

      Jacob Weston Avatar Jacob Weston
    • When you look up “quality” in a dictionary, you see Kellen Levy’s name and picture. Kellen is our main point of contact at fusionZONE and he is without a... read more

      Taylor jones Avatar Taylor jones

      We switched to Fusionzone about 9 months ago. I will say that once I learned who to call, getting them to do anything different is a breeze. I... read more

      Freeman Toyota Avatar Freeman Toyota

      Leslie Cummings is my "go to" at fusionZONE Automotive LLC. We are a division of a Fortune 500 dealer group and she is heads and shoulders above anyone that... read more

      Robert Westervelt Avatar Robert Westervelt

      My company started with DealerTrack and we realized that not only is their level of support poor at best due to the musical chairs they play with their staff (a... read more

      Joey Gabarda Avatar Joey Gabarda